Tips
for Developing a Relationship with Your LegislatorPut
Your Communication Skills to Work for Your Program or Department A Commonsense
Approach by Hope R. Wittenberg
Background: The key to gaining quick access and help
with specific federal problems is to have developed a personal relationship with
you elected legislator. How do you do it? Here are some suggestions that have
worked for us. You should be able to use these ideas to generate some creative
ideas of your own for developing the relationship. Once the relationship is established,
you become a key player in family practice and other health/medical policy issues.
You can become a trusted advisor who has direct access to a legislator who can
help achieve your goals.
Tips for developing a relationship:
- Cultivate
a close relationship with your legislator and his/her staff. Invite them to visit
your program at least annually, but also any time a change has occurred that you
want them to be aware of. Use the opportunity for media attention. Ask to work
with their press person to help give them some favorable media coverage. Use the
meeting to educate your legislator and staff about your programs and what they
do for the district and state, both in service to your patients (their constituents)
and in production of needed physicians for the area. Show them how your federal
money works. Give them local, concrete examples of how your Title VII funding
helped.
- When
you get word from the Division of Medicine that you will be getting a Title VII
grant, call the legislator and see if they would like to publicize it with a press
release or a conference. Show them you recognize how important they are to your
program.
- When
changes occur in Medicare either through Congressional action (legislation)
or through regulatory authority let your legislator know how the changes
will affect you. You should do this both when the changes are positive and negative.
- Keep
the staff in mind. Get to know the staff people involved in health issues. Call
them to discuss issues. For example, ask them if they are aware of how a specific
proposal would affect a program such as yours.
- Use
whatever personal organizational ties you have to help develop the relationship.
If you belong to the Rotary or Kiwanis clubs, or American Association of University
Women, think about inviting the legislator to speak to the group. Does your church
sponsor a soup kitchen or homeless shelter where you could invite the legislator
to help out and get media attention? Remember that this is an election year for
all representatives and for one-third of the Senate.
- Dont
forget political action. Once you are on their radar screen, you will be asked
for help with their campaigns. Can you host a fundraiser? Can you sign on as a
sponsor or patron of events already planned?
Tips
for setting up a local meeting: - Look
in the blue pages of the phone book under United States Government. It will have
listings for the local district offices and their phone numbers.
- Call
the local office and ask to speak to the scheduler. Remember to get that person's
name.
Tell the scheduler you would like to invite the Congressman/Senator
to visit your program the next time they are in the district/state. The federal
health statutes that affect your program are regulated by your legislator.
- The
scheduler will probably tell you that the member is extremely busy, and will ask
if you would mind meeting with a staffer instead. The answer is no, unless there
is absolutely no chance at all of meeting with the member personally, but you
would be happy to have the staffer there too.
- Let
the scheduler know the issue that you wish to talk about, whether it is Medicare
GME regulations, Title VII funding, AHCPR research funding, or other close to
home issues.
- The
scheduler will not have an answer for you right away. Follow-up your phone conversation
immediately with a letter formally requesting the meeting. You may want to fax
this letter to the scheduler.
- You
will need to be persistent. Don't wait several weeks for them to call you back.
They get numerous requests for meetings, and usually spend some of each recess
on vacation. Try to walk the fine line between aggressively pursuing a meeting
and being a gadfly.
- Once
the meeting has been set up, send a thank you note to the scheduler for all his/her
hard work.
- Don't
be surprised if the meeting/visit gets rescheduled a few times.
|