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Partnership Opportunities for the Conference on Practice and Quality Improvement

Partnership Opportunity—Be One of Only Ten STFM Partners

Participating in the STFM Conference on Practice and Quality Improvement goes way beyond traditional exhibiting. This is a relationship-based opportunity:

  • You won't be lost in a crowd—there are only 10 elite partner opportunities available.
  • You won’t be bored and lonely in an exhibit hall—you’ll be in the main conference area. 
  • You won’t be a commercial outsider—you’ll get a badge to attend educational sessions and events with attendees.

Partner Display Dates & Location

September 8–10, 2025 • Omni William Penn Hotel • Pittsburgh, PA

Conference Attendance/Audience

More than 400 US family medicine professionals including MDs, DOs, PhDs, PharmDs, EdDs, MPHs, nurses, behavioral science professionals, administrators, residents, and medical students. 

Conference Profile

The STFM Conference on Practice and Quality Improvement offers you the opportunity to reach an audience of more than 400 family medicine professionals representing the patient-centered medical home team: physicians and practice teams, medical school and residency faculty, family medicine residents, preceptors, and administrators. Participants at this conference learn how to organize their practice around patients, streamline processes, engage staff, increase revenue, and provide consistent, evidence-based care. And, they learn from those who know best—primary care providers, researchers, and practice staff who have successfully redesigned their practices.

STFM Values Expected From Partners

  • Partners/supporters should support the mission and vision of STFM
  • Company and organizational partners should promote education as a critical component of their mission.

Partnerships for the STFM Conference on Practice Improvement Are Limited

STFM will only offer this opportunity to the first 10 partners who apply. Full payment must be received in the STFM office by August 1, 2025.

Partnership Fee: $1,500 (total value of package is more than $3,000). Partnership package includes:

  • Display table (6’ x 30”) in high-traffic area at conference
  • Partner logo placement on the conference website that links to partner website
  • Partner logo with link in an email to conference registrants (approximately 2 weeks before conference)
  • Partner listing with link in conference mobile app
  • Partner recognition on STFM’s social media (Facebook & Twitter)
  • Partner will be included in a “Partner Handout” to be emailed to all attendees prior to the conference. This will provide partners with the opportunity to share more detailed information about your product/service. STFM will include your website link with your description
  • Attendee list, emailed to all participants and partners 1 week prior to conference (attendee list may not be used to contact attendees via email)
  • One full registration to the conference, including admission to all events, educational sessions, and meals; partner may request (1) additional badge for assisting staff (does not include  full registration for conference)
  • Electricity and internet for your display
  • Recognition on conference signage

Partnership fees are not deductible as a charitable contribution. However, payments may be deductible as a business expense. 

Application Process

STFM is limiting this offer to the first 10 partners who apply and are accepted by the STFM External Support Review Committee. This ensures our partners will enjoy maximum visibility and interaction with conference attendees. Applicants will be notified within 5 business days regarding application status. 

To become a partner, complete an Application of Interest.

View the Terms of Agreement.

Questions?

Contact Sydney Brown at sbrown@stfm.org.

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AI Chatbot Tips

Tips for Using STFM's AI Assistant

STFM's AI Assistant is designed to help you find information and answers about Family Medicine education. While it's a powerful tool, getting the best results depends on how you phrase your questions. Here's how to make the most of your interactions:

1. Avoid Ambiguous Language

Be Clear and Specific: Use precise terms and avoid vague words like "it" or "that" without clear references.

Example:
Instead of: "Can you help me with that?"
Try: "Can you help me update our Family Medicine clerkship curriculum?"
Why this is important: Ambiguous language can confuse the AI, leading to irrelevant or unclear responses. Clear references help the chatbot understand exactly what you're asking.

2. Use Specific Terms

Identify the Subject Clearly: Clearly state the subject or area you need information about.

Example:
Instead of: "What resources does STFM provide?"
Try: "I'm a new program coordinator for a Family Medicine clerkship. What STFM resources are available to help me design or update clerkship curricula?"
Why this is better: Providing details about your role ("program coordinator") and your goal ("design or update clerkship curricula") gives the chatbot enough context to offer more targeted information.

3. Don't Assume the AI Knows Everything

Provide Necessary Details:The STFM AI Assistant has been trained on STFM's business and resources. The AI can only use the information you provide or that it has been trained on.

Example:
Instead of: "How can I improve my program?"
Try: "As a program coordinator for a Family Medicine clerkship, what resources does STFM provide to help me improve student engagement and learning outcomes?"
Why this is important: Including relevant details helps the AI understand your specific situation, leading to more accurate and useful responses.

4. Reset if You Change Topics

Clear Chat History When Switching Topics:

If you move to a completely new topic and the chatbot doesn't recognize the change, click the Clear Chat History button and restate your question.
Note: Clearing your chat history removes all previous context from the chatbot's memory.
Why this is important: Resetting ensures the AI does not carry over irrelevant information, which could lead to confusion or inaccurate answers.

5. Provide Enough Context

Include Background Information: The more context you provide, the better the chatbot can understand and respond to your question.

Example:
Instead of: "What are the best practices?"
Try: "In the context of Family Medicine education, what are the best practices for integrating clinical simulations into the curriculum?"
Why this is important: Specific goals, constraints, or preferences allow the AI to tailor its responses to your unique needs.

6. Ask One Question at a Time

Break Down Complex Queries: If you have multiple questions, ask them separately.

Example:
Instead of: "What are the requirements for faculty development, how do I register for conferences, and what grants are available?"
Try: Start with "What are the faculty development requirements for Family Medicine educators?" Then follow up with your other questions after receiving the response.
Why this is important: This approach ensures each question gets full attention and a complete answer.

Examples of Good vs. Bad Prompts

Bad Prompt

"What type of membership is best for me?"

Why it's bad: The AI Chat Assistant has no information about your background or needs.

Good Prompt

"I'm the chair of the Department of Family Medicine at a major university, and I plan to retire next year. I'd like to stay involved with Family Medicine education. What type of membership is best for me?"

Why it's good: The AI Chat Assistant knows your role, your future plans, and your interest in staying involved, enabling it to provide more relevant advice.

Double Check Important Information

While the AI Chat Assistant is a helpful tool, it can still produce inaccurate or incomplete responses. Always verify critical information with reliable sources or colleagues before taking action.

Technical Limitations

The Chat Assistant:

  • Cannot access external websites or open links
  • Cannot process or view images
  • Cannot make changes to STFM systems or process transactions
  • Cannot access real-time information (like your STFM Member Profile information)

STFM AI Assistant
Disclaimer: The STFM Assistant can make mistakes. Check important information.